We were approached by ODDO architects with a clear ambition: to break away from conventional aesthetics and create a visual identity as bold and distinctive as their space.

The venue itself — defined by monumental brick chimneys, sculptural lighting, and a refined material palette — set the tone for the creative direction. The client wanted to position the restaurant not just as a place to eat, but as an experience rooted in atmosphere, design, and character.

We developed a visual campaign composed of striking, atmospheric images that capture the uniqueness of the interior and the brand’s elevated spirit. The imagery highlights contrasts: warmth and structure, tradition and modernity, fire and elegance. Through this series, we crafted a visual language that reflects the brand’s daring personality while maintaining a sense of sophistication and intrigue.